Marketing for Cardiologists & Heart Surgeons
Cardiology and cardiothoracic surgery. Patients arrive through GP referral, a worrying screening result or a hospital stay, and often with a family member doing the research.
What ‘heart’ clinic owners actually face
Families do the research
Many heart patients are older. Adult children often search for the cardiologist, compare profiles and make the call. Your content has to answer their questions too.
Tests people search by name
Patients search 'treadmill test', 'CT coronary angiogram' or 'heart palpitations'. Clear pages on each test and what it involves bring in people who are ready to book.
Emergency and elective overlap
Some searches, like chest pain, need an emergency response, not a clinic booking. Content must send those patients to A&E while serving everyone else.
Services we lead with for heart
The regulatory framework
HCSA advertising rules and SMC's Ethical Code apply: no testimonials, superlatives, outcome promises or inducements. 'Cardiologist' and 'cardiothoracic surgeon' only for doctors on the Specialist Register in those specialties. Heart screening content must not use fear or offer discounted packages. We add clear emergency guidance to symptom pages.
Common questions from heart clinic owners
Can we promote heart screening?+
You can explain what a screening involves, who it's for and list plain fees. You can't use discounts, bundled promotions or fear-based messaging. We write screening pages to that standard.
Do you work with both cardiologists and heart surgeons in one group?+
Yes. We structure the site so each doctor's profile and each procedure has its own page, and patients can see how referral between them works.
Free 30-minute
strategy call.
Book a free 30-minute strategy call. We'll audit your current digital presence, show you where your clinic is invisible, and map out a plan to fix it.
No contracts. No hard sell. Just honest advice from healthcare marketing specialists.